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Scirj, Volume VIII [2020]
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Scirj, Volume VII [2019]
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Scirj Volume VII, Issue VI, June 2019 Edition
ISSN: 2201-2796

EFFECT OF CORPORATE SOCIAL RESPONSIBILITY PROGRAM ON CORPORATE IMAGE IN JORDAN LOMBOK

FITRIA IKA AGUSTINA, HARAL AZMI

Abstract: The purpose of this study were (1) To determine the effect of Aspect Education Program on Corporate Image in Lombok Jordan Company. (2) To determine the effect on the Health Aspects Program on Corporate in Lombok Jordan Company. (3) To determine the effect of Environmental Aspects Program on Corporate Image in Lombok Jordan Company. Research type used is associative causal. Sampling technique in this research is purposive sampling technique of determining the sample with a certain consideration. In this case the 120 respondents who received the benefits of CSR Companies Jordan Lombok. Proving the hypothesis using a statistical test by way of Individual Test with SPSS. Version 21 for Windows. The conclusion that can be drawn is (1) There is a significant effect of education on Corporate Image Jordan Lombok, (2) There is no significant influence on the health of the Corporate Image Jordan Lombok, (3) There is a significant influence of the environment on the Company Image Jordan Lombok.

Reference this Paper: EFFECT OF CORPORATE SOCIAL RESPONSIBILITY PROGRAM ON CORPORATE IMAGE IN JORDAN LOMBOK by FITRIA IKA AGUSTINA, HARAL AZMI published at: "Scientific Research Journal (Scirj), Volume VII, Issue VI, June 2019 Edition, Page 27-31 ".

Search Terms: Education, Health, Environment, Brand Image

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